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Roomology

Minneapolis Institute of Arts Opening Gala

MIA Opening Gala

August 2006

By Jayne Haugen Olson

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Project: Minneapolis Institute of Arts Opening Gala
Designer: David Stark
Firm: Davis Stark Design and Production

My eye has been drawn in recent months to photos of rooms that use a simple palette of colors and materials in various shades of white, gray, and blue. Some rooms have a Gustavian or Swedish décor feel. Others are Old Hollywood. And others take on a more contemporary vibe. But the palette and materials remain the constant. I recently experienced the trend in a new form—a gala.

Insiders will note that New York–based David Stark has made his mark on a series of high-profile Twin Cities’s events of late—all thanks to our local sugar daddy, Target. I first experienced Stark’s out-of-the-box visions at the 2004 Children’s Cancer Research Fund Dawn of a Dream gala. My next encounter was the much talked about Walker Art Center grand opening. The result of Stark’s creativity was an event that felt more like a secret underground club than a black-tie dinner.

And then, at the Minneapolis Institute of Arts, I received a sneak peak prior to the gala opening event, so the room was nearly empty when I stepped inside. It was magical. The space was awash in white. White linens, white painted chairs, and white dishes all positioned just so under an enormous white tent. I instantly fell in love with the creative use of thousands of laser-cut white paper flowers. The Matisse-meets-Calder effect was simple and dramatic. The single color accent in the room was the pale blue carpet.

As I stood there, I couldn’t stop thinking about what I’ve been seeing in home décor. White painted furniture, mirrored tables, cabinets, and frames. And simple, clear glass chandeliers. Beautiful fabrics and floor coverings in whites and/or blues. Plus touches of silver and white marble. Clean and simple. Modern and sophisticated. Fresh and new.

Creative inspiration comes from many places—magazines, museums, retail display windows, and fabulous galas. (I would have killed to have some of those long chains of flowers to drape in my house.)

We Asked Stark

Why paper flowers?
As a past speaker at the MIA's Art in Bloom, I'm familiar with the museum, its history, and what I felt the committee was looking for—they wanted flowers. I gave them flowers, but in an unexpected way. It was more of an art installation and I felt it reflected the new branding and new energy of the museum.

What was your inspiration?
For me, design is about taking references from history—in this case art—and making it new. I knew the Calder exhibition would be in place. The design of the flowers came from William Morris florals of the Arts and Crafts period. As for the blue—I thought about making the room all white, but I had a feeling about blue. It seemed fresh and different. As for the color—appropriately, Michael Graves blue.

What's next?
Decor for Tony Bennett's eightieth birthday party and Sundance Institute's twenty-fifth anniversary gala. [His firm also completed the grand opening festivities for the new Guthrie.]

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